Privacy Policy
Last Updated: Nov 28, 2025
1. Commitment to your privacy
At Lane 23, we value your trust. We collect personal data to provide a seamless experience when you visit our venue, attend events, make reservations, or interact with our digital platforms.
Information collected helps us deliver services, process inquiries, and communicate important updates or offers.
Examples of personal information we may collect include (but are not limited to):
• Full name, email address, and phone number
• Event bookings or reservation details
• Payment and transactional data
• IP address, device information, and browser type
• Social profiles shared voluntarily (e.g., when participating in online campaigns)
Sensitive or health-related information will only be collected if you volunteer it — such as accessibility or safety requirements during events.
Only authorized Lane 23 personnel and service partners will have access to your data.
2. How we use your information
We may use your information to:Manage bookings, event access, guest lists, or concierge services
• Process payments or verify identity when required
• Communicate updates, promotions, or offers related to Lane 23
• Run loyalty, membership, or VIP programs
• Improve user experiences, digital performance, and security
We never sell or rent your data. We only share it when:
• It is necessary to fulfil a service (e.g., payment gateways, ticketing platforms, digital partners)
• We collaborate with verified event partners or marketing vendors
• We must comply with legal, regulatory, or safety obligations
• You have granted permission
All third-party partners are contractually bound to maintain confidentiality and protect your information.
3. Consent
By using our website, making a reservation, attending our events, or submitting your data through forms or platforms we provide, you agree to the practices outlined in this Privacy Policy.
Certain services may require additional consent — particularly for marketing, third-party promotions, or VIP programs. You may withdraw your consent at any time.
4. marketing & communication
If you engage with Lane 23 — such as making a reservation, joining a guest list, or subscribing — we may contact you occasionally regarding:
• New event concepts or themed nights
• VIP, bottle-service, or reservation promotions
• Special collaborations, artist bookings, or limited experiences
• Club announcements and news
You can opt out at any time by:
• Clicking the unsubscribe link in our emails
• Messaging us by WhatsApp at +6011 2111 2323, or
• Emailing party@lanetwentythree.com
Opting out of marketing does not affect operational communications (e.g., reservation confirmations or ticketing details).
5. Cookies & Digital tools
Cookies are small data files stored on your device. They help us:
• Recognize your browser or device on repeat visits
• Monitor website performance and traffic
• Improve user interaction and content relevance
Cookies may collect non-identifiable information such as:
• Page views and navigation patterns
• Device type or browser version
• Session duration
You may disable cookies through your browser settings. Doing so may limit certain website features.
We may also use analytics or tracking tools — including Meta Pixel, Google Analytics, or ticketing integrations — to study how users engage with our digital content. This data is anonymized and not used to personally identify you.
6. Aggregated Data & Insights
Lane 23 may share non-personal, summarized data such as customer demographics, traffic insights, or event trends with partners, investors, or internal teams.
This information cannot be used to identify individual visitors.
7. Disclosure of Information
We may disclose personal data under the following circumstances:
• If Lane 23 undergoes a business transition such as a merger, acquisition, or rebranding
• To fulfill legal or regulatory obligations
• To protect the rights, operations, and safety of our guests, staff, and partners
• For fraud prevention, compliance, or credit-related security checks
8. Links to external services
Our website, social platforms, or event channels may contain links to third-party websites or services — such as booking systems, ticketing pages, partners, or collaborators.
We do not control their privacy practices. We strongly recommend reviewing their policies before sharing personal information.
9. Security & data Protection
We take reasonable administrative and technical measures to secure your information against unauthorized access, loss, misuse, or disclosure.
However, no data transmission via the internet or digital systems can be guaranteed 100% secure. You are responsible for safeguarding login credentials if provided.
10. your rights
Depending on local regulations, you may request:
• Access to your personal data
• Correction of inaccurate or outdated information
• Deletion of your information
• Withdrawal of marketing consent
Send your request to party@lanetwentythree.com and we’ll assist you within a reasonable timeframe.
11. Contact Us
Questions, concerns, or feedback regarding this Privacy Policy or your personal information?
Reach us at:
Lane 23C.02.0, C.03.0, GS.03.0 & GS.04.0, Ground Floor, The Exchange TRX, Persiaran Tun Razak Exchange, 55188 Kuala Lumpur, Malaysia
WhatsApp: +6011 2111 2323
Email: party@lanetwentythree.com